I've always liked this time of the year. The weather starts changing and you can feel a cool breeze in the air. Leaves are changing colors and you can reflect on your summer adventures while thinking ahead to chilly evening by the fire and the upcoming holidays. Some people aren't ready to let go of summer but unfortunately change is inevitable.
And like the seasons, people must change too which brings me to this blog post. Last month I decided to say goodbye to EMC. This had less to do with my previous company and more about the opportunity in front of me. I recently joined Pure Storage because I believe that they have an amazing product that will change business processes; because I believe in their management team; and because I believe Pure and the all flash array will be a distruptive technology in the industry!
What makes Pure Storage interesting to me is that not only are they able to deliver unheard of performance by building an all flash array from the ground up but that they have other unique advantages they have built into their technology.
First is in-line deduplication and compression. This means customers can store more data without taking up valuable space on the array. In many cases we see 4 to 1 or higher deduplication ratios for common data types including databases. Customers love this because not only do we deliver faster peformance and lower latency than traditional spinning disk arrays but we can reduce the floorspace needed in the datacenter helping to drive down the overall costs associated with running storage.
The other unique advantage is Pure's management console. It has been designed so that a storage novice can easily understand how to manage the array without the use of a manual. If you have ever used an iPhone or an iPad you know what I mean. The Pure management console was designed to operate in the same way. I met with a current customer yesterday and he said he doesn't even know if a manual exists for our management console because he has never had a need to find one. Don't believe me, take the 5 minute video demo on our website!
There is a famous quote by John F Kennedy that goes "Change is the law of life. Those who look only to the past or the present are certain to miss the future". Pure Storage is looking to the future and we believe that traditional storage arrays with spinning disks will quickly become a thing of the future.
Join us in the revolution (and if you think you have what it takes to join Pure Storage, watch this highly entertaining video staring one of our top gorillas in the company)!